cherry li

Product Designer / UX / AI Experiences

A little clarity.
A lot of care.

Hi, I’m Cherry.

Cherry outdoors in the sunshine
That’s me.

I’m a product designer who turns complex systems into clear, useful experiences while balancing user needs, business goals, and visual craft.

My work spans shipped launches, marketplace optimization, and AI product exploration. At Tencent Games, I owned the homepage UX and UI for MapleStory’s China launch.

Explore my work

Good design starts
with paying attention.

Photography and video taught me to notice what people might otherwise pass by: a small gesture, a shift in perspective, a detail that changes the whole story.

I bring that same curiosity to product design.

A little more about me
Cherry beside a large typography installation in a museum
01 / A different perspective
A black and white photograph of a group working together around a table
02 / Thinking together